Domain Worth Estimator
A quick domain authority value estimator built from your traffic and revenue per visitor.
Runs entirely in your browser. Your numbers are never uploaded.
How to use this tool
- Enter your average monthly pageviews.
- Enter your RPM, the dollars you earn per 1,000 pageviews from ads or affiliates.
- Add any extra monthly income such as sponsorships or product sales.
- Pick a value multiple, the number of months of revenue a buyer might pay for the site.
- Click Estimate worth to see a rough site worth calculator figure.
This is a fast traffic value estimate, not a formal appraisal. A real sale depends on niche, traffic sources, content quality, link profile, and how stable the income is.
How it works
The idea behind this domain authority value estimator is simple. Websites are usually priced as a multiple of their monthly profit. Small content sites often change hands somewhere around 30 to 45 times monthly revenue, so a multiple near 36 is a common middle-ground default. Higher multiples suggest a buyer expects steady, growing income; lower multiples reflect risk or declining traffic.
A real example
Say a blog gets 50,000 monthly pageviews at a $6 RPM and earns nothing extra. Monthly revenue is (50,000 / 1,000) x $6 = $300. With a 36-month multiple, the estimated website price is $300 x 36 = $10,800. Drop the multiple to 24 because traffic is seasonal, and the estimate falls to $7,200. Same site, different assumptions, very different number, which is exactly why this is only a starting point.
Common questions
Is this an accurate appraisal of my website price?
No. It is a rough heuristic estimate for educational use only, not a professional valuation or financial advice. Brokers weigh many factors this simple model ignores.
What RPM should I enter?
Use your real number from your ad or affiliate dashboard. If you do not have one, display ad RPMs commonly land between $3 and $15 depending on niche and country, so test a few values.
What multiple is realistic?
Many small content sites sell for roughly 30 to 45 times monthly revenue. Faster growth and diversified, stable income push the multiple up; heavy reliance on one traffic source pushes it down.
Why does my traffic value estimate seem low?
Pageview-based estimates only count what you currently monetize. If you have untapped sponsorships, products, or email revenue, add them to the extra income field for a fairer figure.
Does anything get sent to a server?
No. The whole calculation runs in your browser with JavaScript. Nothing you type leaves your device.